This is a senior project I worked along with Uriel Beristain and Amanda Nazarioin California Polytechnic State University. Our target audiences are college students and young adults. The game is simple. Each round, a player draws a dare, they score if they do the dare and the one who score most wins. The deck contains 50 cards.
EXPLORATION
MASCOT VARIATIONS
LOGO VARIATIONS
Card Designs
We wanted to go with the a minimal approach for the game therefore we chose stick figures as the game mascot.
FRONT
BACK
Instruction Manual
To save the cost of manufacturing, we decide to upload the game instruction manual to the cloud and place a QR codeon the card package. Not only players can zoom in to the manual at a size that they prefer to read but all players also will be able to read the instruction at once. Players will also be able to print if they prefer a physical copy.
Dare Deck Website
To be able to maximize our sales from Dare Deck, I developed an ecommerce Shopify based website to house Dare Deck’s merchandise as well as additional information so that consumers can find us easily.